NEW COLLECTION
10am Live 12th May!
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NEW COLLECTION
Inspired by the earthy tones of mother earth, botanicals and the Australian desert. OOVY is bringing together sustainable fashion with edge this season
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HASHTAG YOUR #OOVYKIDS
Get social with us over at @oovykids to catch our vibe and see customers styling our Australian hip kids with attitude fashion apparel.
MODERN + SOFT + BREATHABLE COTTONS
The trend setting brand is well known for their comfortable, durable and unique detailed apparel for kids with attitude. OOVY® only makes limited edition designs and doesn’t restock items, styles have known to sell out within launch, so be quick to grab your favorites ranging from newborn to 12 years.
OOVY®
AUSTRALIAN HIP KIDS FASHION LABEL
OOVY® is an Australian boutique fashion label of cool kids fashion, swimwear, streetwear and denim with a focus on hip, unisex and bold designs. The quality and the softest of fabrics with original stylish prints designed by Founder/Artist/Creative Director Natalie King.
DADDY + DAUGHTER
SWIMWEAR
Daddy’s little girl in matching swimwear is the sweetest. Choose from the same print or the same print with opposite colours. Coolest gift ever!
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FATHER + SON
boardshorts
The coolest gift for dad is our matching Father & Son eco boardshorts. Many customers have said it was his favourite gift matching his mini. These sets sell out fast! Limited Edition designs exclusively by OOVY®
SHOP SWIMWEAR
Our Commitment to Sustainability
It's been years in the making but OOVY is proud to be rapidly progressing towards becoming a sustainable brand. From day one we have been using a carbon neutral delivery service, recycled paper cards and wrapping. For the two year we have been using compostable mailer bags and in 2020/21 are going one step better by using compostable plant based polybags. Most exciting of all our swimwear & boardshort collection is made from recycled plastics and ocean bottles by REPREVE®.
We love our mother earth and are proud to be leaving a lighter footprint and hope more of our industry follow in our footsteps.
Love Their Style.
Check out some of the OOVY kids we have styled over the years around the world.
Testimonials
Amazing clothes. Amazing shop owner!
Every piece of clothing I love more then the last. Always a great fit, and always high quality. The owner is great with communication and puts everything into her clothing line and it shows.
@2lilbrobros
/ Instagram
Testimonials
Fab
We genuinely love your brand x
@Ivylee2015
/ Instagram
Testimonials
Highly recommend!! 5 stars!!
Every piece of clothing from OOVY is stylish, comfortable and cool! The quality is amazing!
@_makaio.kruz.and.harlow_
/ Instagram
Testimonials
Simply Amazing
Oovy is nothing short of amazing! Great quality, great pricing! You can look fresh whilst feeling comfortable!
@tate.douglas16
/ Instagram
Testimonials
Quality, Comfy + Cool = Oovy
The quality is amazing, love the details and it lasts so well! Super comfy but always looking like the coolest kids on the block!
@hunter.sabe
/ Instagram
Testimonials
Amazing Brand
We Absolutely love everything about Oovy clothing the Quality is next level. products are so worth the money Always so excited to see the new releases. Thank you for providing us with such stylish and quality clothing.
@Leo.da.man2014
/ Instagram
Testimonials
Five Star OOVY
Oovy is such a cool kids wear line that I highly recommend to all the mini fashionistas out there. So many trendy pieces that can be mixed and matched to make the coolest of outfits.
@bahababes
/ Instagram
Testimonials
5 Star Quality + Style + Comfort
We absolutely love Oovy! The quality is amazing and style + comfort is perfect for my little ladies. I couldn’t speak highly enough of this incredible brand 🙌🏼
@aeiousgirls
/ Instagram
Testimonials
Amazing quality clothing
We have absolutely loved our oovy wardrobe! Full of vibrant summer and stylish for all seasons! It is a must have!!
Noahand_me
/ Instagram
AS FEATURED IN
TRENDING ON INSTAGRAM @OOVYKIDS
