Cool Clothing For Kids With Attitude

OOVY's cool clothing for kids allows your kids to be comfortable in super soft cotton without compromising style. From detailed pockets in most styles, leather labels and detailed patterns and stitching every inch of detail is unique to OOVY and designed for boys and girls for a hip and edgy fashionista. Our modern clothes for kids has become popular in Australia, New Zealand and around the globe for ages newborn to 12 yrs all designed in our beachside HQ in Australia.


OOVY’s swimwear collection features the coolest styles to hit the beach this summer including Father & Son matching boardshorts and girls swimsuits, bikinis and sunsuits.
Rashies come in both long sleeve and short sleeve which includes UPF50 or more in each garment. Making fabrics with a tight weave and low porosity increases their protection against the sun which is a complex time intensive process but important for our children to be protected in Australia’s harsh sun.

Our Eco Swimwear is UPF50, fast drying, chlorine resistant and made from regenerated plastic bottles, which is a win win for our environment & kids!